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State Farm® Enhances Mobile Web
Top Auto Insurance Mobile Site Receives Overhaul
Bloomington, IL (May 8, 2012) – State Farm has redesigned its top ranked mobile experience on its mobile website, m.statefarm.com®. The enhancements offer consumers improved navigation and more ways to learn about State Farm products, report claims, and manage their insurance, banking and financial services products.
“With the continued growth of mobile use, it has become increasingly important to provide the best possible experience to consumers across a number of devices,” said Patty Gaumond, Vice President of Enterprise Internet Solutions at State Farm. “The redesigned site allows users to interact with us on their terms, at the access point that is most convenient for them.”
Consumers visiting the State Farm Mobile Website can expect the same great functionality with a fresh new look and feel. Some of the enhancements consumers will see as they browse the redesigned pages include:
A tile-based navigation system that organizes information in a more logical way.
An enhanced notification system that brings more timely and valuable information to the forefront.
Quick and easy access to information on connecting with a State Farm agent